Coverage
Built for the morning routine
Short, source-linked and commercial from day one. The edition is Buttondown-first, with a local website ready for search, sponsor proof and social launch traffic.
Source registry
Primary local checks
Open the full source operations desk ยท Review source quality QA
Planning and records
Transport
Weather and environment
Business and sponsor intelligence
Education and institutions
Health and public services
Local media cross-checks
- BBC Berkshire local newsmedium
- Reading Chronicle newsmedium
Culture and events
Sponsor desk
Reach Reading readers before their day starts
Founding sponsor slots for Good Morning Reading are ready to pre-sell once booking approval is granted.
Commercial launch desk
Move a sponsor from research to approved booking without skipping gates
These are static operator routes only. They make the sponsor workflow visible from the homepage while outreach, payment links, inventory holds, subscriber emails and public posts remain approval-gated.
Collect package, dates, advertiser fit, copy, landing page and approval evidence before any sponsor booking step.
Open desk ->ApprovalApproval deskTurn a qualified enquiry into one the editor-reviewable note, with outreach, payment and scheduling still blocked.
Open desk ->ProofProof ledgerUse only verified source, coverage and static inventory claims until live Buttondown analytics exist.
Open desk ->ReportReporting planDefine what can be reported after a sponsor run and which performance claims stay locked until verified.
Open desk ->LeadsLocal lead routesPrioritise Reading sponsor research from local directories and commercial lanes before any approved outreach.
Open desk ->CheckoutCheckout planKeep Stripe lookup keys, Buttondown ad tags and inventory holds placeholder-only until explicit approval.
Open desk ->ReadyBooking readinessMove researched sponsor lanes through proof, copy-risk and approval gates before any live contact.
Open desk ->